#42 The Authority Episode

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In this episode James and Timbo talk about how to build authority in your niche. Topics covered include:

  • How to be less reliant on Google.
  • The importance of keywords.
  • On-page and off-page SEO.
  • Video marketing.
  • Press releases.
  • Podcasting.
  • Infographics.
  • PLUS the simple creation and sharing of quality info.

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Comments

  1. Tim asked James- what if it is just too difficult for someone to make a video- James said – just get over your self – what a profound statement – James is doing videos without too much trouble – this is what one needs to think about when things do seem really hard – exactly the thought I will be using to get over the challenges
    Thanks guys – your content is excellent, honest and helpful

  2. Great stuff again guys
    Couldn’t agree more about quality creating authority – as it happens I’ve just this second picked up two softbox lights ($140 eBay), purchased the Canon D60 with directional microphone and two lenses ($1400) and with a few extra bits like tripods and backdrops I’ll have a complete home studio for under $2000 – as you say. Also, if people wanted to create their own infographic, Piktochart is a good way to start.
    If you want to come to Canberra on the workshop roadshow let me know and I can help organise – have some great bakeries here too Timbo!

  3. Great podcast james that is excellent content.

  4. A great informative show. Just what i needed to hear to keep me focused. I’m going to be doing a few videos from my phone soon because i can. All practice and i will be replacing the writing on my homepage with a short video . Having a go is my middle name lol

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